Best Online QR Code Generators for Modern Marketing

We can all agree that we live in a more contactless world nowadays. In this world, QR codes are now one of the essential marketing tools.

QR codes are here to stay. You can turn anything into a digital experience with QR codes. With the right online QR code generators, you can generate high-performing QR codes that turn views into action.

These pixelated squares help create a smooth link between the physical and digital worlds. Brands, businesses, and creators are turning QR codes into real growth. In fact, they are a strong tool for businesses of all sizes.

Luckily, there is a multitude of online QR Code Generators and tools to create QR Codes. Each of these tools comes with unique features designed to track engagement, enhance branding, and drive consumer action.

This article looks at what QR codes are. Also it explains how to use them well in marketing. It also reviews seven of the best generators available today.

What is a QR Code?

A QR Code, or Quick Response code, is a type of two-dimensional barcode. It can hold a lot of information. Unlike traditional barcodes on product packaging, QR codes can hold much more information.

Moreover, they can store web URLs, contact details, calendar events, Wi-Fi credentials, and more. It was originally created in 1994 to track parts in the car industry. However, its use has now grown a lot and expanded into eCommerce and marketing.

In fact, this is due to the widespread use of smartphone cameras, which people can use to quickly scan and read the code.

The “quick response” means how fast the embedded data can be accessed. This makes it a very efficient way to send information directly to a user’s device.

How to use QR codes for marketing

The application of QR codes for marketing is vast and can significantly enhance your digital marketing strategies. In fact, their primary strength lies in creating interactive and measurable customer experiences.

A QR code on a product package can connect to different things. It might link to a video tutorial. It could also lead to customer reviews. Additionally, it may take you to a page to sign up for a loyalty programme.

In print advertising, a code can drive readers to a specific landing page, bypassing the need to type a long URL. For instance, you can paste QR codes on a vehicle to advertise your business and add a link to your websites.

For e-commerce, QR codes are very useful. A code on a postcard or in a magazine can take you directly to a product page. This greatly shortens the time it takes for a customer to go from finding a product to buying it.

Moreover, most QR code generators offer analytics features. This allows marketers to track scans, locations, and times. They can use this data to measure how well their campaigns work and their return on investment.

SEE ALSO: Lead Capture Forms Builders That Actually Convert

Best QR code generators

For marketers looking to leverage this technology, the first step is to find the right platform or tool to generate their QR codes.

However, choosing the right generator depends on your needs. Also, you will have to consider whether it’s simple functionality, advanced customisation, or detailed analytics you want. Below are some of the tools to generate QR codes.

#1]. Pageloot

Pageloot offers a powerful QR code platform for your business marketing and to power your business growth. With this tool, you can easily generate high-performing QR codes that turn views into action.

Create your first QR code in seconds and it’s for free. No tech or design skills needed. You can choose from 25+ QR code types and customize with templates that fit your brand.

• Quick design: Match your brand with logos, colours, and design options.
• Always up-to-date: Change links anytime without reprinting.
• Easy management: Organise all your QR codes in one easy place.
• Real-time analytics: Track scans, locations, and engagement in seconds.

#2]. Canva

No doubt, Canva is a popular graphic design platform. However, you can also use the online tool to generate QR codes. It’s free online QR code generator lets you create custom QR codes in a few clicks. You can then download or embed your QR code into any Canva design.

Simply put, Canva QR code creator is a versatile tool with a standout feature such as customisation. You can edit and add colours, logos, and change the style of the dots to match your brand aesthetic perfectly.

#3]. GoQR.me

GoQR.me is a straightforward and free tool that is ideal for quick, simple QR code generation. Also, the tool offers a simple API for developers. This allows them to add QR code creation to their own applications.

It offers a good variety of content types. Just enter your text, your URL, a SMS or vCard contact information. The QR code will be generated automatically as you type. Just click on the “Download” button to get the created QR code.

#4]. QR Code Generator

The QR Code Generator is a very popular and easy-to-use platform. It is a great online platform for making both static and dynamic QR codes. It offers a robust free version and a premium version.

However, its paid plans unlock features that let you edit the destination URL without changing the printed code. This is a crucial feature for long-term campaigns. What you’ll get with this tool:

• Add custom colours, logos and frames.
• Track scan stats so you can prove ROI.
• Edit live QR Codes anytime.

#5]. Scanova

Scanova offers an easy-to-use QR code solution for businesses. This online tool is an easy-to-use QR Code generator. It helps businesses create, customise, manage, and track QR Codes for different purposes.

It also has a built-in URL shortener, and lets you use a detailed analytics dashboard to track performance. This includes unique scans, location data, device used etc.

#6]. QRStuff

QRStuff is another great tool to generate QR codes, and it stands out for the sheer variety of data types it supports. It allows you to create free QR codes, however, you will need to sign up to access advanced features.

With this platform, you can easily generate static and dynamic QR codes. However, you won’t be able to track their performances unless you sign up.

#7]. Bitly QR code generator

Bitly offers one of the best URL shortening services. While there are other good URL shorteners like Bitly, this platform remains one of the most reliable.

With Bitly QR code generator, you can reimagine how you reach, share, and engage with your audience. It lets you create customizable, trackable QR Codes. Then you can share it with your audience, and instantly access your scan data.

#7]. Beaconstac

BeaconStac is a powerful QR code designer to create custom QR codes for your business marketing. You can use the online tool for bulk QR code generation, advanced branding options, and powerful analytics.

The platform offers a wide range of templates and tools for creating custom codes. You can choose from a variety of templates, or create your own. Also, you can add text, images, and even logos to your codes.

Conclusion

In summary, QR codes have evolved from a niche tracking tool into a cornerstone of modern marketing strategy. Their ability to quickly link offline audiences with online content makes them very powerful in multi-channel marketing.

Understanding how digital marketing and QR codes work is the first step to using their potential in e-commerce. The effectiveness of any QR code campaign is heavily reliant on the platform used to create it.

There is a wide spectrum of QR code generators in the market today. Some are simple and free for one-time projects while others are more advanced and require a subscription.

The subscription-based services are designed for ongoing, dynamic campaigns with full analytic capabilities. However, choosing the right tool is important whether for improving your brand, generating leads, or making direct sales.

The generators we discuss include the easy-to-use QR Code Generator and Canva, which offers design features. Also, they include the more advanced Beaconstac, Bitly and Scanova. These generators meet different needs and budgets.

The key is to prioritise features that matter most to your campaign. Such features include the ability to edit the code’s destination post-creation. Others include the depth of customisation available, and the quality of the analytics provided.

Ultimately, when executed well, a QR code campaign provides a seamless user experience and delivers valuable, trackable engagement.

You have to choose an appropriate generator and integrate QR codes thoughtfully into your broader marketing strategy. With this, you can connect the physical and digital worlds. This will help your business achieve great results.

 

 

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